UnitedMasters Appoints David Reich President – Billboard
David reich has been named president of UnitedMasters, the company announced on Friday (December 17th). He succeeds Lauren Wirtzer-Seawood, who left office in May to join SoundCloud as head of content and marketing.
Reich comes to UnitedMasters after five years at Uber, where he led product and growth in 60 countries before founding and leading Uber Transit as Managing Director and Chief Product Officer. Previously, he was the founder and CEO of Assured Labor, a digital recruiting platform in Latin America.
“David has been instrumental in building some of the most impactful digital marketplaces in the world,” said UnitedMasters Founder and CEO. Steve stoute in a report. “We are delighted that he has joined the UnitedMasters team at such an important inflection point in the music industry and as UnitedMasters continues to grow.”
UnitedMasters claims more than 1.3 million artists on the platform, which offers digital distribution as well as branding partnering opportunities for artists with businesses and organizations such as the NBA, ESPN, TikTok and Twitch. In the past year, the company has raised $ 170 million and is valued at $ 550 million, with backers including Andreesesen Horowitz, Apple, Alphabet and Disney. Following its latest fundraiser in October, the company said it would use the investment to develop technology that will allow artists “to work and make deals directly with platforms and brand partners, without friction, on a large scale ”.
“With UnitedMasters going beyond distribution and developing a full range of services to support artists every step of the way, I am delighted to help our artist base pursue their dreams, grow their fan base. and get paid to do what they love, “Reich said in a statement.